by Christina Hoffmann | Jan 3, 2023 | Nicht kategorisiert
The idea of an “online assistant” is generally not new. However, there is a lack of good practical implementation in E-Commerce. Startups and corporates are currently working on different parts of the user journey with multiple emerging technologies to improve...
by Christina Hoffmann | Jan 3, 2023 | Nicht kategorisiert
Segmentation methods need to change to achieve efficient Marketing Communication In the past few months we have observed lots of posts on LinkedIn about the persona comparison of Prince Charles and Ozzy Osbourne as seen above. Here at BrandMind, it is this comparison...
