by Michel Bevilacqua | Sep 4, 2023 | Nicht kategorisiert
When discussing product or service design, the first thing that might come to your mind is aesthetics, functionality, or usability. But what if I told you that the future of product development goes way beyond these surface elements? Enter the realm of psychometric...
by Michel Bevilacqua | Aug 21, 2023 | Nicht kategorisiert
Your subconscious mind is an enigma, constantly working behind the scenes, processing excessive information, and crafting your experiences in ways you may not even be aware of. Awareness of this power, brands employ a multisensory approach to connect deeply and create...